Privacy Policy

1. Who is responsible for your data

AnswerPulse is the controller for personal data processed through the live service for account management, billing administration, product operations, and transactional communications.

2. Data we collect

• Account and login details such as name, email address, password hash, and workspace membership.
• Workspace and business profile data such as business name, website, regions, aliases, social handles, and other tracking inputs.
• Billing and subscription data such as billing contact details, Stripe customer/subscription identifiers, plan status, and invoice-related status data. All billing and payment services are provided by Stripe. AnswerPulse does not receive, hold, or process payment card details at any time.
• Operational data such as audit events, search job history, prompt evidence, result history, and transactional email delivery records.

3. How we use personal data

• To create and manage accounts and workspaces.
• To provide search monitoring, reporting, and historical results within the product.
• To manage subscriptions, billing, cancellations, retention windows, and account deletion.
• To send essential transactional emails such as verification, password reset, plan, and billing notices.
• To secure, operate, and improve the service.

4. Legal bases under UK GDPR

• Performance of a contract where we provide the AnswerPulse service you request.
• Legitimate interests for service security, operational logging, and product administration.
• Legal obligations where we must retain or disclose information to comply with law.
• Consent where it is specifically required, such as optional marketing communications.

5. Sharing and processors

AnswerPulse uses selected third-party providers to operate the service. These may include Stripe for billing, email delivery providers for transactional email, hosting/infrastructure providers, analytics tools, and AI-related providers needed to generate product output.

At the time of writing, key providers may include:

• OpenAI, Perplexity, and Google Gemini for AI-related processing used to generate product output.
• Plausible Analytics for privacy-focused web analytics.
• Postmark and MailerSend for transactional email delivery.
• Netcup for hosting and infrastructure.

AnswerPulse may change providers from time to time where reasonably necessary to operate, secure, or improve the service.

6. International transfers

Some providers may process data outside the UK. Where that happens, AnswerPulse will rely on appropriate safeguards such as adequacy regulations or contractual measures that are intended to protect personal data.

7. Retention

• Active account and workspace data is retained while the service is being used.
• If a paid plan ends, the workspace may remain in read-only retention for 10 days before permanent deletion.
• After deletion, the workspace, related users, and search history are removed from the live service, subject to any limited records we reasonably need for legal, security, or operational purposes.

8. Your rights

Where UK data protection law applies, you may have rights including access, rectification, erasure, restriction, objection, and data portability, subject to legal limits and exemptions.

9. Security

AnswerPulse takes reasonable technical and organisational steps to protect personal data, but no online service can guarantee absolute security.

10. Contact and complaints

If you have questions about privacy or data handling in AnswerPulse, please contact us through the details published on the site. If you are unhappy with how personal data is handled, you may also have the right to complain to the Information Commissioner's Office in the UK.